If you like to be at the top of the game when it comes to design, then you must at the very least, check out the newest and most popular trends that dominate the market. The design trends have their own way of rising and falling, as many factors come into play when it comes to its popularity. Even if you like to follow your own style and ignore what is the most popular thing today, you should at least know it all functions and where it might lead.
1) The Neo-Memphis design
This design originates from the 1980’s and is pretty kitsch with its bright neon’s and its ironically geometric shape use. After 2010 this trend has made a slow but steady comeback.
Characterized by the high use of geometric patterns, flat vectors, bright pastels, bold blocks of color, and zig-zags elements and similar design this is a top trending design at the moment.
The trend started getting traction two three years back but now is at its all-time high. The Google was one of the big instigators of this trend with its Google’s Material Design. All the top brands are following this, some more faster than others. But one thing is inevitable, that less is now the new more and it’s here to stay.
3) The progressive web apps
These vary from explanation to explanation, but in short, the apps that worked for the mobile market have now started transitioning to the basic web design, and they are here to stay.
Imagine an app that sends push notifications has enormous home screen presence, and work offline. That is exactly the reasons why this is becoming a hit, and it won’t change shortly.
4) The VR hype in branding
The virtual reality train is here, and it is not going to stop anytime soon. The VR is becoming a staple in future tech. VR is getting pushed on to the users for free in some markets and in other, the biggest companies are investing billions into this technology. The only sensible thing to do would be to get into this untapped marked from the beginning and to make a modest beginning as this trend will only grow in the foreseeable future.
5) Nostalgia trends
The future is connected with the past, but for some, the future is literally the past. Some of the biggest brands have started reverting their logos, and the whole marketing strategy has had a complete nostalgia vibe to it. The trend is slowly picking up, and everyone who liked that style can now expect it to become mainstream again in the near future.
6) Professional design software expands
Not so long ago we only had Adobe suite as our trusty helper. Now as a designer you can expect at least 10 new brands are competing with the ease of use and customizability of their product for the developers. Of the tip of our mind the Sketch and Illustrator and Photoshop rivals Affinity Designer and Affinity Photo. And they all keep upgrading. Keep your eyes on the blogs that publish the newest thing, and you just might pick up the latest trend!